SELLING ART

The Genghis Khan Principle…

The Genghis Khan Principle... The ‘Genghis Khan Principle’ as it applies to self-employed one-man professional artists is the same as it is for any other...

PUBLISHING OPEN or LIMITED EDITIONS

PUBLISHING OPEN or LIMITED EDITIONS Makers of most products relish the prospect of sales volume, and do not paint themselves into a corner before they...
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WEBSITE CRITERIA for an ARTISTS ONLINE GALLERY

ARTISTS WEBSITE CRITERIA Two recent blog posts have been about retail art galleries and how an ambitious artist can show and sell their work on...

ARTIST RUN GALLERIES

ARTIST RUN GALLERIES Community cooperative galleries i.e. Skylark Galleries in London. This blog follows my recent post on Commercial Art Galleries that explained some of the...
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COMMERCIAL ART GALLERIES

COMMERCIAL ART GALLERIES Here in the UK there are several different sorts of art gallery. Impressive public institutions like the Tate Modern dominate the list....
art licensing

LICENSING thoughts for artists

LICENSING for artists Licensing is an important item in an artist’s tool cupboard. It does a couple of things that really make a difference. And...
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The value of FEEDBACK for artists

FEEDBACK for artists   The term ‘feedback’ is used to describe the helpful information or criticism about prior action, service, or product from an individual, which...

AIDA is a secret, not an Egyptian opera

AIDA is not just an opera. This isnt about a Giuseppe Verdi opera or an Egyptian heroine. Instead the AIDA that I explain here is...

HOW TO MAKE A LIVING AS AN ARTIST

‘HOW TO MAKE A LIVING AS AN ARTIST’ was the title of my first book. It’s about ways to succeed in the professional art business...

Benefits not features of art

Benefits not features of art It is well known by professional sales people that a crucial stage of the buying process is …… moving from...